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November 2014

By Kumho Marketing

Posted in Kumho News

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Learn Skid Avoidance in Time for Winter

Winter reminds us that driving is the most dangerous thing we do every day…

Did anyone ever teach us how to use ABS properly? how to recognise a skid starting or what to do when it does happen? How and when do you brake? What difference new or old tyres can make?

You may have been told by your mates or even your Dad, but you can’t just tell a driver to drive better. That’s where R3Rockingham come in.

R3, standing for Road Risk Reduction, are committed to revising attitudes and raising awareness of drivers to help save lives.

Using the low grip surfaces and skid plate at the unique Corby facility, drivers from 14-70yrs are encouraged to get-it-wrong (in safety) learning from their mistakes with professional Instructors explaining the best techniques and more importantly what not to do when faced with wet, snowy or icy roads.

This is not a ‘corporate jolly’; all drivers are measured from arrival and monitored during the sessions showing progress and understanding. That’s not to say it isn’t enjoyable. How often can you truly learn skills that could save your life or others!

Steve Lewis R3 Founder said; “People die every year because the driver does not understand how close their car is to a crash. We do not teach skid control, but skid avoidance with recognition and understanding of the telltale signs before losing control”.

At a recent Open Day, driver safety representatives from several Police Authorities came to see the setup. All left impressed with the commitment of R3Rockingham and the unique facilities.

R3Rockingham believe everyone who drives will gain potentially life-saving knowledge from their courses and make the point that the price should be seen as an investment. When you add up the cost of lost excess, repairs, time off work etc. they make a good point.

The best time to invest in the ‘Nut holding the wheel’ is not just before you hit the tree or ditch!